Social Media and Engagement Officer

We are looking for a talented, experienced and pro-active Social Media and Engagement Officer to join our Marketing and Communications team to lead on social media and digital content activities.  

The Social Media and Engagement Officer plays a pivotal role in enhancing and expanding the digital presence and community engagement of the Council across various social media platforms. The post holder will liaise closely with internal officers as well as colleagues in the media to ensure key messages are communicated effectively.  This role is crucial for strengthening our communication strategies and fostering positive relationships with residents, stakeholders, and the wider community.

Key responsibilities include developing and implementing a social media strategy, managing day-to-day activities on social media platforms, creating engaging content, building relationships with the local community, and monitoring and reporting on social media performance.

The purpose of the role is to enhance and expand the digital presence and community engagement of the Council across various social media platforms.

The successful candidate will be someone that can demonstrate great creative and innovative thinking and excellent written and verbal communication skills. The ideal candidate should have proven experience in social media management, excellent knowledge of social media platforms, with the ability to adapt styles to target different media and audiences, and the confidence to work flexibly in a small, busy team while establishing effective cross-organisation relationships.

You will have experience of managing multiple social media platforms and generating content that engages the community. You will have the following skills, knowledge, and work experience:

• Experience in a communication, press, media relations role or similar.
• Experience of managing multiple social media channels.
• Knowledge of social media scheduling tools.
• Knowledge and understanding of the importance of audience segmentation and use of language and key messages to target audiences.
• Experience of stakeholder engagement work.
• Good organisational skills and strong attention to detail
• Have good knowledge of the press and media sector

You will need to be able to manage high volumes of work, often under time pressure, and you will need to be organised and enjoy planning. Flexibility, tenacity and enthusiasm are a must in this role.

In return we will offer you a varied and challenging role with opportunities for professional development.

If you are as ambitious as we are, you enjoy a challenge and you are looking to further your career in a dynamic environment, apply now and become part of the exciting new team driving Great Yarmouth forward.

Great Yarmouth Borough Council has the goal to achieve excellence for the Borough. We don’t just say we are ambitious; we mean it. We are always looking at the ways in which we can improve and be the best that we can, providing the best for the people who live, work, visit and operate businesses in the Borough.

We have big plans for the future and massive opportunities ahead. We are one of the most successful enterprise zones in the country, Great Yarmouth is England’s offshore energy hub and Norfolk’s biggest seaside resort at the edge of the Broads National Park. The challenges we face in the borough are wide, but our commitment to achieving more has never been so focused.

We know that our team members are our most valuable asset, working hard to achieve our short and long term goals. Find out more about the people who work with us, and if you are as ambitious as we are, apply now and be part of our team.

We offer a range of exciting benefits as an employer and are committed to a policy of equal opportunity in employment and the services we provide.

There is more information on the Jobs page of the Great Yarmouth Borough Website, with details of how to apply and the recruitment process. You will also be able to find more details regarding DBS checks (if relevant for the job role), Right to Work checks, along with details of our values and behaviours, agile working and our Privacy Notice.